If you are already using some sort of PPC (Pay-Per-Click) advertising in your marketing mix, here are 2 more options to try.
Facebook already has an ad business model in place similar to Google's. You can target based on demographics or psychographics and bid based on CPC (Cost-Per-Click) or CPM (Cost-Per-Impression). Facebook's ad revenue is estimated to reach $1 billion dollars this year. In January, their user base surpassed 4 million! Read more on my site.
Rumor has it that Twitter also is ready to launch some sort of ad business model, possibly as soon as March 2010. Read more here.
As always, if you have a question [doesn't matter what it is :)], you can post me a comment below.
Ciao, Paula
Facebook already has an ad business model in place similar to Google's. You can target based on demographics or psychographics and bid based on CPC (Cost-Per-Click) or CPM (Cost-Per-Impression). Facebook's ad revenue is estimated to reach $1 billion dollars this year. In January, their user base surpassed 4 million! Read more on my site.
Rumor has it that Twitter also is ready to launch some sort of ad business model, possibly as soon as March 2010. Read more here.
As always, if you have a question [doesn't matter what it is :)], you can post me a comment below.
Ciao, Paula
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