Wednesday, January 14, 2009

Updated features of Google's free Local Business Ads

Get the most recent updates from Google about your local business ads here.

Google has added great new functionality to your listing that allow you to learn more about your business. Starting in a few weeks, they will also be adding a new interaction report available through your account’s Report Center. The report
will help you accurately assess your return on investment with local
business ads by detailing how many users opened your info window and
clicked on each of the new interactive links. Read more here.

Let me know if you have questions and have fun using all of Google's great tools for small businesses!
--Paula

Wednesday, November 26, 2008

Bad Advertising

As a small business, I have to make the most of my advertising budget. So when I'm driving traffic to my website I need to be sure it's effective. Here's a great article from Mark Widawer. He specializes in effective landing pages (the page you send traffic to with your advertising).

This reminder from Mark is an absolute MUST if you're running a small business and you want to have the most effective advertising on- or offline.

Read more here.

Monday, November 17, 2008

Effective Technique of Article Marketing

Article Source: http://www.ArticleBlast.com

Article marketing is a good way to get your link seen by millions of
potential customers and has been the most popular way to promote your
on-line business and increase your PR (page rank) for free. This
marketing technique is one of the most commonly discussed on the
internet today. Article marketing is becoming one of the most used ways
of advertising your site for free, it is definitely one method you
should try if you haven't already. Read more...

Thursday, October 23, 2008

Publish your Email Newsletters to Twitter

Hey all you Twitter lovers! If you are also an AWeber user, you can know post a link your AWeber email newsletter in Twitter automatically each time you broadcast. This is pretty cool and is a great way to simplify your tasks.

Thursday, October 16, 2008

Are Social Networking Sites Useful for Business?

Here's some insight from BusinessWeek about the rapidly-growing social networking sites and whether they are right for your business.

To get the most out of social networking sites, small companies should look past the hype, set concrete business goals, then start experimenting.