Wednesday, November 26, 2008

Bad Advertising

As a small business, I have to make the most of my advertising budget. So when I'm driving traffic to my website I need to be sure it's effective. Here's a great article from Mark Widawer. He specializes in effective landing pages (the page you send traffic to with your advertising).

This reminder from Mark is an absolute MUST if you're running a small business and you want to have the most effective advertising on- or offline.

Read more here.

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